Typography plays a crucial role in shaping a professional and modern brand identity. This article explores the font used by Subaru, examining how it contributes to the brand's visual appeal and consistency. We'll look into the specific font choice and its impact on Subaru's overall image.
Subaru uses the Square 721 Bold Extended font in their logo.
Square 721 Bold Extended is a digitized version of the Eurostile typeface by Bitstream. It features geometric shapes and a bold weight, making it highly legible and visually striking. The font is available in various styles, providing flexibility for different design needs. Its clean lines and modern aesthetic create a strong, professional impression.
This impression aligns perfectly with Subaru's brand identity, emphasizing reliability and innovation. The bold, extended characters of Square 721 Bold Extended mirror the robust and dynamic nature of Subaru vehicles, reinforcing the brand's commitment to quality and performance.
Square 721 Bold Extended, a digitized version of the Eurostile typeface by Bitstream, has its roots in the mid-20th century. Originally designed by Aldo Novarese, Eurostile was created to embody the modern, geometric aesthetic of the era. Over time, Square 721 Bold Extended has undergone various digital adaptations to meet contemporary design needs, maintaining its clean lines and bold presence.
Today, Square 721 Bold Extended is widely used in branding and advertising. Besides Subaru, other companies also leverage its strong, professional look for logos and promotional materials. Its versatility makes it a popular choice for creating custom text graphics, especially in automotive and tech industries.
To use Square 721 Bold Extended in your projects, follow these steps:
With Subframe, create page templates, UI snippets, and design components and export them directly to React or Tailwind. You can also take advantage of the large font library, including Square 721 Bold Extended and other typographies.
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