Back to tips

What Font Does North Face Use?

Discover the font used by The North Face in their branding and marketing materials. Learn about its design and application.

What Font Does North FaceUse?

Typography plays a crucial role in shaping a professional and modern brand identity. This article explores the font used by North Face, examining how it contributes to the brand's visual appeal and consistency. We'll look into the specific font choice and its impact on North Face's overall image.

North Face Logo

What Font Does North Face Use?

The North Face uses Helvetica Bold in their logo, a choice that underscores the brand's commitment to a clean and modern aesthetic.

Helvetica Bold is a sans serif typeface known for its geometric shapes and multiple weights, making it versatile for various design needs. It features a clean, bold design that stands out in any context. The font's strong lines and balanced proportions create a sense of reliability and modernity, perfectly aligning with The North Face's brand image.

Available in styles ranging from light to black, Helvetica Bold offers flexibility while maintaining a consistent look. Its straightforward, no-nonsense appearance conveys strength and dependability, qualities that resonate with The North Face's adventurous and durable brand ethos. This connection enhances the brand's visual identity, making it instantly recognizable and trustworthy.

Sample Text in North Face's Logo Font

The History and Evolution of Helvetica Bold

Helvetica Bold, designed by Swiss typeface designer Max Miedinger and Eduard Hoffmann, emerged in 1957 as a modern, clean sans serif typeface. Over the decades, it has undergone various refinements to enhance its legibility and versatility, solidifying its status as a timeless classic in the design world.

Today, Helvetica Bold is widely used in branding, advertising, and corporate communications. Besides The North Face, other well-known companies like American Apparel and Panasonic also utilize Helvetica Bold to convey a sense of reliability and modernity in their visual identities.

How to Use Helvetica Bold In Your Projects?

Using Helvetica Bold in your projects can elevate your design with a clean and modern aesthetic. Follow these steps to get started:

  1. Visit this page.
  2. Choose the appropriate format for your needs (e.g., OTF, TTF).
  3. Review the licensing terms on this page.
  4. After getting a license, download the font file to your computer.

The price for Helvetica Pro Bold is $42.99 USD, and the complete family of 30 fonts is available for $460.99 USD.

5 Fonts Similar to Helvetica Bold

  • Arial: Arial is a widely used sans serif typeface known for its clean lines and versatility. Available in multiple styles, it closely resembles Helvetica Bold but with slightly softer curves. Commonly used in digital and print media, Arial is a go-to for web content, presentations, and corporate documents.
  • Avenir: Avenir offers a modern twist on classic geometric sans serifs. With styles ranging from light to heavy, it features a more humanist design compared to Helvetica Bold. Ideal for branding, advertising, and editorial design, Avenir is praised for its readability and contemporary look.
  • Univers: Univers is a versatile sans serif typeface with a wide range of weights and widths. Its geometric shapes and clean lines make it similar to Helvetica Bold. Univers is often used in corporate branding, signage, and editorial design due to its clarity and professional appearance.
  • Frutiger: Frutiger is a humanist sans serif typeface known for its excellent legibility at various sizes. Available in multiple styles, it offers a more organic feel compared to Helvetica Bold. Commonly used in signage, wayfinding systems, and corporate branding, Frutiger excels in both print and digital formats.
  • Neo Sans: Neo Sans is a modern sans serif typeface with rounded corners and a friendly appearance. It comes in various weights and styles, making it a flexible alternative to Helvetica Bold. Neo Sans is popular in branding, advertising, and user interface design for its approachable and contemporary look.

Move from Design to Code Fast with Subframe

With Subframe, create page templates, UI snippets, and design components and export them directly to React or Tailwind. You can also take advantage of the large font library, including Helvetica Bold and other typographies.

Build and create pixel-perfect UIs in no time. Start for free or explore templates.

Join thousands of happy builders.

Subframe lets you build stunning UI with beautifully crafted components and a drag-and-drop visual editor.