Typography plays a crucial role in shaping a professional and modern brand identity. This article explores the font used by National Geographic, examining how it contributes to the brand's visual appeal and consistency. We'll look at the specific font choice and its impact on the magazine's design.
National Geographic uses the ITC Stone Sans II Com Condensed Semibold (Similar) font in their logo.
ITC Stone Sans II Com Condensed Semibold (Similar) is a versatile typeface known for its clean, geometric shapes and balanced weights. Available in various styles, it offers a modern yet timeless look. The font's condensed form allows for efficient use of space without sacrificing readability. Its unique points include a professional appearance and minor modifications to certain letters, enhancing its distinctiveness.
This font creates an authoritative and sophisticated impression, perfectly aligning with National Geographic's focus on geography, science, and world culture. By using ITC Stone Sans II Com Condensed Semibold (Similar), National Geographic ensures a consistent and impactful visual identity that resonates with its audience.
ITC Stone Sans II Com Condensed Semibold (Similar) was designed by Summer Stone and has been a staple in the design world since its inception. Over the years, it has seen minor modifications, particularly in its use for the National Geographic Channel logo, where certain letters were adjusted to enhance its distinctiveness. This font has maintained its relevance due to its clean, geometric shapes and balanced weights, making it a versatile choice for various applications.
Currently, ITC Stone Sans II Com Condensed Semibold (Similar) is prominently used in the branding and logo of the National Geographic Channel. Its professional and modern appearance makes it suitable for a wide range of content, from corporate branding to editorial design. While National Geographic is the most notable user, the font's versatility allows it to be employed by other organizations seeking a sophisticated and authoritative visual identity.
To incorporate ITC Stone Sans II Com Condensed Semibold (Similar) into your projects, follow these steps:
The price for ITC Stone Sans II Com Condensed Semibold (Similar) is $45.99 USD for the individual font and $520.99 USD for the complete family of 12 fonts.
With Subframe, create page templates, UI snippets, and design components and export them directly to React or Tailwind. You can also take advantage of the large font library, including ITC Stone Sans II Com Condensed Semibold (Similar) and other typographies.
Build and create pixel-perfect UIs in no time. Start for free or explore templates.